Picture Organic
Ride, Protect & Share. These three words reflect exactly what Picture is: a brand of snowboard, ski, surf & outdoor clothing that, without taking itself too seriously, wants to move the lines. Its mission: fighting climate change. At present, the textile industry is responsible for 8% of the world’s overall carbon emissions. Consumers have become much more aware of alternative ways to purchase, and pay much closer attention to the level of responsibility a brand is willing to assume. This is why Picture has made bio-sourcing its main focus for the next few years.
