"As a production manager at Yeezy, I was working long hours traveling to manufacturing facilities. In the middle of a 109° day, wires digging in and boob sweat in all, I took off my bra at work. Embarrassed and annoyed I made it my mission to create lingerie that doesn’t distract me from my busy life.

When lingerie is the first thing we put on in the morning it should also be the thing that brings the most joy. I’m inspired to bring women lingerie that feels special and like it was made for them."